Story Half Told: Esther Garza I had the pleasure of working alongside Pfizer, Y&R and Vital WW to expand the Story Half Told initiative Pfizer began in 2013. Our goal was to bring broader awareness and tell the story of metastatic breast cancer patients in an honest and heartfelt way. Working with Esther Garza and her family and […]
#MelanomaJustGotPersonal – We are proud to share our latest production, Melanoma Just Got Personal. It was a pleasure working with Troy Aikman and #Novartis on this campaign and to have the opportunity to work with Troy to tell his personal melanoma story. Melanoma Just Got Personal is a portal to help patients living with advanced melanoma (unresectable or metastatic melanoma) learn about […]
Cycle 4 UC, is a branded awareness campaign created to provide resources for people living with inflammatory bowel diseases (IBD). Produced in collaboration with Tonic Life Communications for Janssen Biotech, Inc. Cycle 4 UC features professional cyclist and UC patient Cory Greenberg, who shares his drive to live with UC. “I think the most important thing, and the most […]
Story Half Told: Beth Fairchild For the past two years, I have worked alongside Pfizer, Y&R and Vital WW to expand the Story Half Told initiative Pfizer began in 2013. Our goal was to bring broader awareness and tell the story of metastatic breast cancer patients in an honest and heartfelt way. I never imagined the journey would lead […]
Fit In Your Skin with Jackie Warner The wellness program “Fit in Your Skin™” was launched to help the 7.5 million Americans living with psoriasis to better manage their overall health and feel better about themselves. Jackie Warner, the well-known fitness trainer, led the program, which was a collaborative effort between the National Psoriasis Foundation and Centocor […]
NewWay RA with Deborah Norville The online talk show, New Way RA™, focused exclusively on addressing topics of overall health and well-being for people living with RA. The show provides expert advice and practical information through an engaging and accessible web-based format. Visitors to the site could view the entire show online, listen to real-life anecdotes […]
Get Your Full Course with Sunny Anderson Sunny’s Baked Banana Oatmeal Sunny’s Chicken Cubano Sandwich Get Your Full Course is an IBD education campaign developed by Janssen Biotech in partnership with the Crohn’s & Colitis Foundation of America. Chris Valentino produced, directed and edited the content for the campaign which included interviews, cooking segments and […]