#MelanomaJustGotPersonal – We are proud to share our latest production, Melanoma Just Got Personal.
It was a pleasure working with Troy Aikman and #Novartis on this campaign and to have the opportunity to work with Troy to tell his personal melanoma story.
Melanoma Just Got Personal is a portal to help patients living with advanced melanoma (unresectable or metastatic melanoma) learn about the personalized nature of their disease so they are better equipped to fight against it. We had the privilege to speak with patients living with melanoma and their supporters as well as healthcare professionals who provided insight into the importance of knowing their diagnosis. It was an eye-opening experience to learn about the different types of the disease and how knowing your mutation can lead to better treatment. The team at Novartis is dedicated to spreading this message.
Join pro football legend, Hall of Famer and former melanoma patient, Troy Aikman, the Melanoma Research Foundation, Melanoma International Foundation and Aim at Melanoma, and learn more about advanced melanoma to help raise awareness of this rarely discussed cancer.